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Academician

SERAP SARP

Doktor Öğretim Üyesi

Abdullah Gül Üniversitesi

Research topics OpenAlex
Articles 11 YÖKSİS 11 · OpenAlex 0 Total citations 630 h-index 5 · OpenAlex OpenAlex coverage %91 matched 10 / 11 Q1 articles 4 Scopus · WoS Q1 2 Co-authors 17 3 Turkish institutions

Citation impact

Citation counts of the articles matched in OpenAlex, citing publications from Crossref and the Stanford/Elsevier list. Sources are shown separately and never added up.

OpenAlex YÖKSİS articles matched in OpenAlex: 10
h-index 5 Percentile in Türkiye: 60 #70 of 187 at their university by h-index
i10-index
5
Total citations
630
Top 8.9% in Türkiye
Per article
63.0
FWCI
7.94
1.00 = world average
World top 1%
2
World top 10%
4

Most cited articles

  1. Productive employment and decent work: The impact of AI adoption on psychological contracts, job engagement and employee trust 2020 world top 1% 409 citations
  2. Surprise me with your ads! The impacts of guerrilla marketing in social media on brand image 2018 world top 1% 139 citations
  3. Gigification, job engagement and satisfaction: the moderating role of AI enabled system automation in operations management 2021 world top 10% 52 citations
How is this computed?

h-index and citations are computed from the citation counts of this academic’s YÖKSİS articles matched in OpenAlex (not Google Scholar, WoS or Scopus). Unmatched articles are not included. h-index on the OpenAlex author profile: 2.

Citing publications Crossref 93 publications citing 10 DOI-bearing articles · 6 Türkiye-affiliated
  • 2019 4
  • 2020 8
  • 2021 26
  • 2022 19
  • 2023 1
  • 2025 28
  • 2026 7
  1. DOI 10.1016/j.actpsy.2025.106130 2026
  2. DOI 10.20396/rdbci.v24i00.8679450 2026
  3. DOI 10.1016/j.actpsy.2025.106074 2026
  4. DOI 10.1016/j.ijinfomgt.2025.102994 2026
  5. DOI 10.2139/ssrn.6318947 2026
  6. DOI 10.1016/j.im.2025.104272 2026
  7. DOI 10.1016/j.jik.2025.100860 2026
  8. Fear of missing out (FoMO) and status anxiety as drivers of materialism and conspicuous consumption among social media users TR Murat Fatih Tuna et al. · Discover Psychology · 2025
  9. Food influencers on Instagram: Unveiling the pathways to customer inspiration, perceived value, and eWOM TR Blend Ibrahim et al. · Journal of Marketing Communications · 2025
  10. Social Media Ad Exposure and Purchasing Intention: The Role of Anxiety and Gender in Food Supplement Consumers TR Selim Çam et al. · Gender Issues · 2025
  11. DOI 10.1108/el-03-2025-0100 2025
  12. DOI 10.1007/978-3-031-99367-1_12 2025
  13. DOI 10.3390/systems13110967 2025
  14. DOI 10.1057/s41599-025-05623-z 2025
  15. DOI 10.1108/yc-03-2025-2456 2025
  16. DOI 10.1590/0101-7438.2025.045.00297896 2025
  17. DOI 10.1007/978-3-031-99367-1_13 2025
  18. DOI 10.3390/admsci15120491 2025
  19. DOI 10.1109/icimtech67074.2025.11264941 2025
  20. DOI 10.1007/978-3-031-99367-1_2 2025
  21. DOI 10.1007/978-981-95-1595-0_87 2025
  22. DOI 10.1108/imds-05-2025-0661 2025
  23. DOI 10.1007/978-3-031-99367-1_6 2025
  24. DOI 10.1007/978-3-031-99367-1_7 2025
  25. DOI 10.1007/978-3-031-99367-1_9 2025
  26. DOI 10.3389/fpsyg.2025.1673730 2025
  27. DOI 10.1016/j.actpsy.2025.105869 2025
  28. DOI 10.1007/s10869-025-10071-2 2025
  29. DOI 10.1109/icbats66542.2025.11258401 2025
  30. DOI 10.2174/9798898811440125010006 2025

Showing the 30 most recent.

Where does this list come from?

Extracted from the reference lists in Crossref’s public March 2026 data file; 20.3% of the file has been processed, so the list may be incomplete. Crossref citations are never added to or compared with the OpenAlex citation counts; the two sources have different coverage.

Works 11

YÖKSİS and OpenAlex records: index distribution, journals published in, a filterable article list and the other output types.

Indexes and citation percentiles

?
TR Index 4 articles
OpenAlex citation percentile
Top 1%2
Top 10%4
Avg · n 10 %66.8
Other counts

Scopus (SJR)

  • YÖKSİS rows 5

WoS (JCR)

  • YÖKSİS rows 5

Articles

Articles with YÖKSİS and OpenAlex source split; narrow by quartile or TR Index.

11articles

Journals with publications

9 journals

Narrow down

Scopus (SJR)
Q14 Q21 Q30 Q40
WoS (JCR)
Q12 Q22 Q30 Q41
TR Index
4articles

Article list

  1. 2026 From agility to advocacy: exploring how gender moderates the impact of social media agility on brand trust and influencing behavior Journal of Marketing Analytics DOI 10.1057/s41270-026-00484-0 YÖKSİS SJR Q1 JCR Q2 OpenAlex 52.7%
  2. 2024 The impact of perceived social media interactivity on brand trust. The mediating role of perceived social media agility and the moderating role of brand value Journal of Marketing Analytics DOI 10.1057/s41270-023-00268-w YÖKSİS SJR Q1 JCR Q2 OpenAlex top 10% OpenAlex 97.0%
  3. 2023 ARTIFICIAL INTELLIGENCE IN ADVERTISEMENTS: A CONCEPTUAL FRAMEWORK BASED ON THE TECHNOLOGY ACCEPTANCE MODEL Economics Business and Organization Research DOI https://dergipark.org.tr/en/pub/ebor/issue/80746/1376602 YÖKSİS
  4. 2023 KOBİ'lerde Kurumsal Markalama: Kavramlar ve Engeller Sosyal Mucit Academic Review DOI 10.54733/smar.1361588 YÖKSİS TR Index OpenAlex 19.4%
  5. 2022 AİLE MÜLKİYETİ VE FİRMA PERFORMANSI ARASINDAKİ İLİŞKİYE MÜŞTERİ KATILIMI NASIL VE NE ZAMAN TEMEL OLUŞTURUR: KAVRAMSAL BİR ÇERÇEVE Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi DOI 10.35379/cusosbil.1102174 YÖKSİS TR Index OpenAlex 18.8%
  6. 2021 Gigification, job engagement and satisfaction: the moderating role of AI enabled system automation in operations management Production Planning & Control DOI 10.1080/09537287.2021.1882692 YÖKSİS SJR Q1 JCR Q1 OpenAlex top 10% OpenAlex 97.4%
  7. 2021 The Role of Organisational Culture Traits on Corporate Image in Service Industry Sosyal Mucit Academic Review DOI 10.54733/smar.1036305 YÖKSİS TR Index OpenAlex 25.7%
  8. 2021 The effect of the COVID-19 on sharing economy: survival analysis of Airbnb listings Business and Management Studies: An International Journal DOI 10.15295/bmij.v9i1.1752 YÖKSİS TR Index OpenAlex 83.5%
  9. 2020 Productive employment and decent work: The impact of AI adoption on psychological contracts, job engagement and employee trust Journal of Business Research DOI 10.1016/j.jbusres.2020.08.018 YÖKSİS SJR Q1 JCR Q1 OpenAlex top 1% OpenAlex 99.8%
  10. 2018 Surprise me with your ads! The impacts of guerrilla marketing in social media on brand image Asia Pacific Journal of Marketing and Logistics DOI 10.1108/APJML-10-2017-0257 YÖKSİS SJR Q2 JCR Q4 OpenAlex top 1% OpenAlex 99.2%
  11. 2017 Mobile word of mouth (MWOM) in messaging applications:An integrative framework of the impact of MWOM communication International Journal of Applied Business and Management Studies YÖKSİS OpenAlex 74.6%

Projects 1

  1. 2020 The European Scientific Collaboration Project (EUSCP) - Evaluation of Digital Transformation in Organizations Avrupa Birliği · Tamamlandı 2020-11-07 – 2021-08-09

Books 4

  1. 2021 FAMILY BUSINESSES: Business Models and Strategies Gazi Kitabevi ISBN 978-625-7315-66-1 Kitap Bölümü · Bilimsel Kitap
  2. 2021 MULTIDISCIPLINARY PERSPECTIVES OF AI: PAST, PRESENT, FUTURE ON İKİ LEVHA YAYINCILIK A.Ş. ISBN 978-625-7334-05-1 Kitap Bölümü · Bilimsel Kitap
  3. 2021 Digitalization in Organizations Cambridge Scholars Publishing ISBN 1-5275-7028-2 Kitap Bölümü · Bilimsel Kitap
  4. 2020 Innovation: Principles and Practices Gazi Kitabevi ISBN 978-625-7911-12-2 Kitap Bölümü · Bilimsel Kitap

Proceedings 7 See all (7) →

  1. 2010 Green Innovations in small and medium sized enterprises: Çorum Case International Conference On Entrepreneurship, Family Business and Innovation
  2. 2019 Understanding Corporate Branding in SME context: An Exploratory Study British Academy of Management Conference (BAM2019)
  3. 2023 Enhancing University Brand Image through Distance Learning: Propositions on Student Learning Experience 3rd CURRENT ISSUES IN BUSINESS AND ECONOMIC STUDIES, CIBES Conference
  4. 2022 Exploring Paths Between AI-Adoption Level of Service Firms and Customer Satisfaction: The Mediating Effect of Corporate Brand Image International Congress on Digital Business, Management & Economics ​
  5. 2016 Developing Corporate Brand Equity Framework for SMEs Corporate Marketing and Communications Conference 2016

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Collaboration network

From the author lists of YÖKSİS publication records. Duplicate records of a work count once; institutions are co-authors’ current YÖKSİS affiliations.

Co-authors
17
With an akaturk profile
6
Turkish institutions
3
Co-authored works
%82

Academic co-authors 6

  1. SIDDIK BOZKURT Doçent · Osmaniye Korkut Ata Üniversitesi 3
  2. İSMAİL ERKAN Profesör · İzmir Katip Çelebi Üniversitesi 2
  3. AHMET GÜRBÜZ Profesör · Karabük Üniversitesi 1
  4. MEHMET GÖKERİK Doçent · Karabük Üniversitesi 1
  5. SERHAT ÖZER Araştırma Görevlisi · Abdullah Gül Üniversitesi same university 1
  6. UMUT TÜRK Doçent · Abdullah Gül Üniversitesi same university 1

National collaboration 3 institutions

Within own university2 joint works · Abdullah Gül Üniversitesi

  1. Osmaniye Korkut Ata Üniversitesi 3 works · 1 academics
  2. İzmir Katip Çelebi Üniversitesi 2 works · 1 academics
  3. Karabük Üniversitesi 1 works · 2 academics

Other co-authors (incl. international) 11

DAVID GLIGOR 3Ana Canhoto 2Ashley Braganza 2Weifeng Chen 2ABDULAZIZ ELWADAEmmanuel MogajiLinda D. HollebeekMUSHFIQUR RAHMANRajesh SrivastavaSEDEN DOĞANSELCUK UYGUR

Authors without an akaturk profile (international researchers, retired or former academics, students, clinicians) are grouped by name spelling; short forms such as “Gulluce M.” join the single full name they match.