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akaturk Academic measurement
  1. Ana Dal Sosyal-Beşeri ve İdari Bilimler Temel Alanı
  2. Yan Dal Pazarlama
Articles 24 YÖKSİS 24 · OpenAlex 0 Total citations 35 h-index 4 · OpenAlex OpenAlex coverage %71 matched 17 / 24 Q1 articles 0 Scopus · WoS Q1 0 Best field rank #6,312 / 30,171 Main field · top 20.9% Co-authors 11 3 Turkish institutions

Citation impact

OpenAlex YÖKSİS articles matched in OpenAlex: 17 + YÖKSİS · co-author record: 2
h-index 4 Percentile in Türkiye: 52 #598 of 1,391 at their university by h-index
i10-index
0
Total citations
35
Top 54% in Türkiye
Per article
1.8
FWCI
0.80
1.00 = world average
World top 1%
0
World top 10%
1
How is this computed?

h-index and citations are computed from the citation counts of this academic’s YÖKSİS articles matched in OpenAlex (not Google Scholar, WoS or Scopus). Unmatched articles are not included. 2 articles (1 citations) tagged with this academic’s YÖK author id in co-authors’ YÖKSİS records count only towards citations, h-index and i10; article counts, percentiles and rankings use their own YÖKSİS list. h-index on the OpenAlex author profile: 4.

Citing publications

Crossref 6 publications citing 19 DOI-bearing articles · 3 Türkiye-affiliated

2021 32025 22026 1

  1. 10.62486/agma2026322 2026
  2. 10.1002/agr.70057 2025
  3. 10.1108/intr-09-2024-1365 2025
  4. Lise Öğrencilerinin Sosyal Medya Kullanım Alışkanlıkları ve Motivasyonları: Bir Saha Araştırması TR İsmailcan DOĞAN · Karadeniz Sosyal Bilimler Dergisi · 2021
  5. Sosyal Medya Pazarlama Faaliyetlerinin Tüketici Temelli Marka Değeri Boyutları Üzerine Etkisi TR Bulut DÜLEK et al. · Anemon Muş Alparslan Üniversitesi Sosyal Bilimler Dergisi · 2021
  6. Sponsorlu İçerik Özelinde Elektronik Ağızdan Ağıza İletişim: Nitel Bir Araştırma TR Yusuf Zafer Can UĞURHAN · Akdeniz Üniversitesi İletişim Fakültesi Dergisi · 2021
Where does this list come from?

Extracted from the reference lists in Crossref’s public March 2026 data file; 18.4% of the file has been processed, so the list may be incomplete. Crossref citations are never added to or compared with the OpenAlex citation counts; the two sources have different coverage.

Field ranking

YÖKSİS ?
Keyword rankings 3

Collaboration network

From the author lists of YÖKSİS publication records. Duplicate records of a work count once; institutions are co-authors’ current YÖKSİS affiliations.

Co-authors
11
With an akaturk profile
5
Turkish institutions
3
Co-authored works
%83

Academic co-authors 5

  1. MURAT KOÇYİĞİT Profesör · Niğde Ömer Halisdemir Üniversitesi 9
  2. KAZIM KARABOĞA Doçent · Necmettin Erbakan Üniversitesi same university 1
  3. MUSTAFA BOZ Profesör · Çanakkale Onsekiz Mart Üniversitesi 1
  4. POLAT YÜCEKAYA Doçent · Çanakkale Onsekiz Mart Üniversitesi 1
  5. ÖNDER AYTAÇ AFŞAR Doçent · Selçuk Üniversitesi 1

National collaboration 3 institutions

Within own university1 joint works · Necmettin Erbakan Üniversitesi

  1. Niğde Ömer Halisdemir Üniversitesi 9 works · 1 academics
  2. Selçuk Üniversitesi 1 works · 1 academics
  3. Çanakkale Onsekiz Mart Üniversitesi 1 works · 2 academics

Other co-authors (incl. international) 6

ÖMER EMRAH ACAR 3MÜKREMİN YİĞİT 2Ahmed Ali AksakalEMİNE NİHAN CİCİ KARABOĞAHulusi Can AltayÖmer Faruk GÜVEN

Authors without an akaturk profile (international researchers, retired or former academics, students, clinicians) are grouped by name spelling; short forms such as “Gulluce M.” join the single full name they match.

Indexes and citation percentiles

?
TR Index 17 articles
OpenAlex citation percentile
Top 1%0
Top 10%1
Avg · n 17 %50.3
Other counts

Scopus (SJR)

  • YÖKSİS rows 2

WoS (JCR)

  • YÖKSİS rows 3

Articles

Articles with YÖKSİS and OpenAlex source split; narrow by quartile or TR Index.

24articles

Journals with publications

17 journals

Narrow down

Scopus (SJR)
Q10 Q21 Q31 Q40
WoS (JCR)
Q10 Q20 Q30 Q43
TR Index

Article list

  1. 2024 Consumer Involvement for QR Code Applications, the Digital DNA of Brands International Journal of Contemporary Economics and Administrative Sciences DOI 10.5281/zenodo.14609005 YÖKSİS JCR Q4 OpenAlex 42.3%
  2. 2024 The mediating role of viral communication in the effect of political marketing on political consent: a cross-sectional study Apuntes Universitarios DOI 10.17162/au.v14i1.1481 YÖKSİS JCR Q4 OpenAlex 70.2%
  3. 2024 Bibliometric and content analysis of viral marketing in marketing literature Cogent Business & Management DOI 10.1080/23311975.2024.2364847 YÖKSİS SJR Q2 OpenAlex top 10% OpenAlex 96.8%
  4. 2024 The Relationship between Consumer Life Orientation and Panic Buying Behaviour in the COVID-19 Pandemic Process Marketing and Management of Innovations DOI 10.21272/mmi.2 YÖKSİS JCR Q4 OpenAlex 48.2%
  5. 2024 Consumer Involvement in Augmented Reality Applications in the Context of Phygital Marketing Communications ASR: CMU Journal of Social Sciences and Humanities DOI 10.12982/CMUJASR.2024.008 YÖKSİS OpenAlex 86.1%
  6. 2024 The Role of Psychological Distance and Export Competencies on Export Performance in The International Marketing Process: Research on SMEs Operating in Konya Turkish Studies-Economics, Finance, Politics DOI 10.7827/TurkishStudies.74092 YÖKSİS TR Index
  7. 2024 The Role of Relationship Marketing Activities Carried out by Cargo Companies During The Covid-19 Pandemic on the Service Quality Perception of Corporate Customers İŞLETME ARAŞTIRMALARI DERGİSİ DOI 10.20491/isarder.2024.1774 YÖKSİS TR Index OpenAlex 4.4%
  8. 2023 The Effect of Viral Marketing on Consumer Based Brand Equity in Air Transportation: A Research Specific to The Covid-19 Pandemic Process Five Zero DOI 10.54486/fivezero.2023.32 YÖKSİS
  9. 2021 The Relationship Between Marketing Planning Capability and Export Performance in International Marketing Process: Konya Case Journal of Business Research - Turk DOI 10.20491/isarder.2021.1330 YÖKSİS TR Index OpenAlex 65.8%
  10. 2021 Investigation of the Relationship Between Consumer Decision Making Styles and In Store Consumer Behavior in the COVID–19 Process Review of International Geographical Education (RIGEO) DOI 10.48047/rigeo.11.07.111 YÖKSİS TR Index SJR Q3 OpenAlex 19.8%
  11. 2020 Satın Alma Davranışını Etkileyen Kişisel Faktörler Bağlamında Tüketici Karar Verme Stillerinin Araştırılması Turkish Studies DOI https://turkishstudies.net/turkishstudies YÖKSİS TR Index
  12. 2019 eWOM ARAMA MOTİVASYONLARI İLE ONLINE KURUMSALİTİBAR ALGISI ARASINDAKİ İLİŞKİYİ TESPİT ETMEYE YÖNELİKBİR ARAŞTIRMA Gaziantep Üniversitesi Sosyal Bilimler Dergisi DOI https://doaj.org/toc/2149-5459 YÖKSİS TR Index OpenAlex 82.2%
  13. 2019 Sosyal Medya İletişimi ve Tüketici Temelli Marka Değeri Arasındaki İlişkinin İncelenmesi: Bir GSM Markası Üzerine Tüketici Araştırması İŞLETME ARAŞTIRMALARI DERGİSİ DOI www.isarder.org YÖKSİS TR Index OpenAlex 89.8%
  14. 2019 İLİŞKİSEL PAZARLAMA UYGULAMALARININ MARKA SADAKATİ ÜZERİNDEKİ ETKİSİ ÜZERİNE BİR ARAŞTIRMA Turkish StudiesSocial Sciences DOI http://www.turkishstudies.net/social YÖKSİS TR Index OpenAlex 67.2%
  15. 2019 Marka Otantizminin Tekrar Satın Alma Niyeti Üzerindeki Etkisi: Hazır Gıda Sektöründe Bir Uygulama İŞLETME ARAŞTIRMALARI DERGİSİ DOI dergi@isarder.org YÖKSİS TR Index
  16. 2019 BİR KARGO ŞİRKETİNİN HİZMET KALİTESİ İLE DENEYİMSEL PAZARLAMA UYGULAMALARINA YÖNELİK TÜKETİCİ ALGILARININ ÖLÇÜMÜ Turkish Studies DOI http://www.turkishstudies.net/ YÖKSİS TR Index OpenAlex 19.0%
  17. 2019 DİJİTAL İÇERİK PAZARLAMASI UYGULAMALARININ ALGILANAN KALİTE ÜZERİNE ETKİSİ TURKISH STUDIESInternational Academic Journals DOI http://www.turkishstudies.net/ YÖKSİS TR Index OpenAlex 18.1%
  18. 2019 Dijital Pazarlama İletişimi Bağlamında eWom Arama Motivasyonları ile Online Kurumsal İmaj Algısı Arasındaki İlişkiyi Tespit Etmeye Yönelik Bir Araştırma SELÇUK ÜNİVERSİTESİİLETİŞİM FAKÜLTESİ AKADEMİK DERGİSİ DOI https://dergipark.org.tr/tr/pub/josc YÖKSİS TR Index OpenAlex 82.3%
  19. 2019 MARKAYA DUYULAN GÜVEN ÜZERİNDE DENEYİMSEL PAZARLAMANIN ROLÜ: ULUSAL DÜZEYDE FAALİYET GÖSTEREN LOJİSTİK ŞİRKETİ MÜŞTERİLERİ ÜZERİNDE BİR ÇALIŞMA TURKISH STUDIESEconomics, Finance, Politics DOI http://www.turkishstudies.net/economy YÖKSİS TR Index OpenAlex 20.0%
  20. 2018 Perakende Sektöründe Müşteri Memnuniyetinin Önemi: Bir Süpermarket Örneği. INTERNATIONAL JOURNAL of ACADEMIC VALUE STUDIES (JAVSTUDIES) DOI http://www.javstudies.com/ YÖKSİS OpenAlex 17.0%

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